I'm Jesse Loko — a UI/UX and web designer.
I help small teams ship clean, usable websites and apps that work.
Brands I've worked with
Four projects, start to finish.
End-to-end UX for a three-sided marketplace app: research, personas, and information architecture through to a 58-screen high-fidelity design system.
Repositioned a 2014 art collective into a credible digital agency: brand voice, information architecture, and a full WordPress rebuild off a legacy template.
An appetite-forward launch site for a new Old City Philadelphia restaurant: brand storytelling, menu, and OpenTable booking.
A South Philly BYOB brought online: Square Online pushed past its template with custom code, plus print menus, local SEO, and a verified Google Business Profile.
Chapter II · Process
Interviews, audits, and teardowns to understand what's actually being asked.
What's really being asked?
A one-sentence problem statement, and a clear decision on what we're not doing.
One problem. One focus.
Low-fi to hi-fi in Figma: type, layout, components, polish.
Figma, from sketch to system.
Click-throughs and usability checks, iterating on the rough edges.
Test, learn, refine.
Hand-off, QA, and launch in Figma, WordPress, Webflow, or Framer.
Launch and hand off clean.
Chapter III
Tools are means to an end — these are the ones I reach for when the work calls for them.
Let's work together
I'm open to junior UI/UX, product design, and freelance web roles — remote or Philadelphia-area. The fastest way to reach me is LinkedIn.