Secure2Go
Designing a Safer Way to Buy, Sell, and Trade Locally
Role
UX/UI Designer
Team
Jesse L & Janel A
Timeline
3 Months
Tools
Figma, Adobe XD
Role
UX/UI Designer
Team
Jesse L & Janel A
Timeline
3 Months
Tools
Figma, Adobe XD
The Problem
Existing local selling platforms lack strong trust and safety features. Users constantly face scams, unsafe meetups, and unclear logistics making lack of trust the single biggest barrier to completing transactions.
The Goal
Design a marketplace that feels as safe as online shopping by integrating
Verified User Identities
Real-time Driver Tracking
Transparent Delivery
My Process
From discovery to pixel-perfect design.
Research
Interviews & Competitor Analysis
User Flows
Mapping Buyer/Seller/Driver journeys
Wireframing
Lo-fi sketches & Usability tests
Visual Design
High-fidelity UI & Prototyping
Iteration
Refining based on feedback
Understanding the User
We identified two primary personas with distinct needs.
Leila
The Buyer
“I love finding unique items nearby, but I’m terrified of scams and meeting strangers.”
Pain Points
- Safety concerns during meetups
- Uncertainty about item condition
Victor
The Seller
“I want to clear out my garage quickly without dealing with 50 messages and no-shows.”
Pain Points
- Wasted time on flaky buyers
- Coordinating pickup logistics
The Solution
Distinct experiences were created for each user type to ensure clarity and trust at every stage.
Buyer Flow
Browse → Chat → Confirm → Track
Seller Flow
List → Manage Pricing → Confirm Pickup
Driver Flow
Receive Task → Pickup → Verify Delivery
Wireframes & Iterations
The client initially provided basic wireframes, but critical flows for drivers and safety checkpoints were missing.
We expanded the architecture to include verification steps and real-time feedback systems. Through iterative testing, we reorganized layouts to prioritize clarity over density.
Results & Impact
Validated through testing with 10 participants.
92
Usability Score
out of 100
90%
Task Completion
Success Rate
+82%
User Confidence
in safety measures
-35%
Checkout Time
Efficiency Increase
